eLUXURY Announces Grand Opening of Annick Goutal Boutique

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eLUXURY Announces Grand Opening of Annick Goutal Boutique Posted by BeautyCare.com
eLUXURY Announces Grand Opening of Annick Goutal Boutique

- Favorite Perfumer to Celebrities Joins Online Luxury Retailer -
- Ce Soir ou Jamais ('Tonight or Never') to Debut on Site -

SAN FRANCISCO and NEW YORK, Sept. 5 /PRNewswire/ -- eLUXURY, the newly
launched luxury Web site featuring highly prestigious brands, luxury services
and lifestyle-oriented editorials, has announced that Annick Goutal, worldwide
renowned Parisian Perfumer, has joined the site.
eLUXURY will be one of the only Web sites to unveil the timelessly
romantic world of Annick Goutal parfums. The Annick Goutal on-line boutique
will offer the complete fragrance collection, including twelve women's and
five men's fragrances, eight scented candles and five home sprays.
Each Annick Goutal fragrance is composed as a symphony note by note, in an
eternal quest for balance and perfect harmony. Each scent evokes an emotion.
"It is no wonder that Annick Goutal's scents are favored by so many
celebrities," said Alain Lorenzo, President and CEO of eLUXURY. "Ms. Goutal
was an artist, striving to capture various notes to create a perfect harmony
of scents. Her fragrances are a wonderful addition to our spa and beauty
eLUXURY will also be introducing Annick Goutal's latest scent, Ce Soir ou
Jamais, "Tonight or Never," an enchanting fragrance blending Turkish roses,
cassis and wild flowers.

eLUXURY (http://www.eluxury.com) is the authoritative address for luxury
on the Internet, offering a selection of the world's most renowned luxury
merchandise and services, all delivered with unparalleled attention to detail
and customer service. eLUXURY is owned by LVMH Moet Hennessy Louis Vuitton SA
-- the world's leading luxury products group; Europatweb, the Internet
industrial arm of Group Arnault, which is privately-owned by LVMH's Chairman
and CEO, Bernard Arnault; and by the Company's management, either directly or
through stock options.

About Annick Goutal
In her charmed lifetime spent celebrating art, music, love, and family,
Annick Goutal gathered the stories and moments that would define her
fragrances. Unlike celebrities who merely lend their name to a scent, Annick
carefully crafted each perfume as an old factory scrapbook of a cherished
memory. Each fragrance bears the warmth of a much adored photograph. Her
first creation, Folavril, reminded her of a spring spent working at an antique
shop in Paris. Petite Cherie is rich with memories of sensual awakening.
Grand Amour, a tribute to her devoted husband, is a reminder of the
hyacinths and lilies he brought her during their courtship. Annick Goutal
created a symphony of 12 women's and 5 men's fragrances. "Perfumes serve as
the vital guide through the labyrinth of memory.


-0- 09/05/2000

/CONTACT: Jessica Barist, 212-521-4840, jessica-barist@kekst.com, or Hope

Sidman, 212-521-4870, hope-sidman@kekst.com, both of Kekst and Company for

eLUXURY; or Alison Brod, 212-737-0593, alisonbrodpr@prodigy.net, for Annick


CO: eLUXURY; Annick Goutal

ST: California, France




-- NYTU182 --

4248 09/05/2000 15:46 EDT http://www.prnewswire.com

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